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Increase in demand for professional copywriters due to social media

By George Chapple

Increase in demand for professional copywriters due to social media

Businesses attempting to increase their client base are turning to social media marketing, according to benzinga.com.

The surge in online and digital marketing spending has caused an increase in demand for web copywriters.

StrongMail recently carried out a survey which showed that 57 per cent of businesses are planning to increase spending on social media marketing in 2011.

Professional copywriter, Michelle Slater, believes “to properly position your company as the ideal solution to your prospects’ problems, you need to generate trust and effectively communicate your brand message.”

Web copywriters are available which incorporate links to promote SEO. Fresh content posted daily on a websites will boost a company’s Google ranking. The same content can be posted on social media platforms, such as Facebook and Twitter.

New and existing customers can log onto your website to find out the latest industry news, and also give feedback on products and services.

High quality website content will allow a company to capitalise on their vision to achieve online business growth.

Web copywriting news brought to you direct from ContentVOX, the news feed specialists.

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